Arbejde Director, Marketing Communications & Digital Customer Experience Midtjylland DANFOSS A/S - jobtilbud
Director, Marketing Communications & Digital Customer Experience
jobbeskrivelse:
Are you motivated to drive a step-change within marketing communications and create differentiated end-to-end customer experience? Are you passionate about digital marketing and do you know how to leverage digital touchpoints to enhance customer journeys? Are you able to lead and create motivated employees? We are looking for a strong marketing profile for the position as Director for Marketing Communications & Digital Customer Experience, who will play a key role in executing the global marcom strategy for the Danfoss Heating segment (DHS). You will be leading a dedicated team of 20 skilled employees, with four direct reports. The job will require approx. 30 % travelling a year and you will work from our office in Vejle. Digital marketing and create differentiated end-to-end customer experiences With referral to the Senior Director, Global Marketing, your main focus will be marketing communications planning, end-to-end (digital) customer experience, content marketing, digital platforms and technical documentation. It will be your job to own the end-to-end customer experience. In cooperation with vertical market segment teams, business units and regions, you will create and execute a global marketing communications roadmap targeting key audience. You will also map all required customer activities and relevant (digital) touchpoints in order to offer differentiated customer experience through end-to-end customer journeys. Other key tasks will be: •Define and execute global marketing communications roadmap aligned with DHS global and regional priorities (hot spots) •Drive a step-change in both central and local teams to have digital as part of our marketing DNA •Support the development and deployment of marketing launch plans in regions aligned with BU’s and vertical market segments teams •Strengthen online visibility driving relevant SEO, SEM, and Social Media initiatives, both locally and globally •Lead deployment of marketing automation (Marketing Cloud) globally to enhance marketing efficiency and effectiveness •Deploy best-in-class marketing platforms and tools for customers, partners, and channels – synchronising with Danfoss Global Digital Customer Experience Roadmap •Contribute to global cross Danfoss segments marketing initiatives Strong marketing profile, with excellent communication skills You have a business degree within Marketing Communication or similar. Highly customer-oriented, you have a proven track record of solid international marketing communications experience – ideally with mixed experience from both B2B and B2C (potentially FMCG). You have a solid grasp of digital channels, driving digital marketing transformation, as well as experience with marketing automation (SFDC Marketing Cloud experience is a plus). Further, you have change management experience. Your record of accomplishments also show experience with project management, launch planning and marketing communications strategy implementation/execution, and have created visible results regionally and globally in this respect. You are in possession of a strong customer mind-set and have the ability to motivate, inspire, and influence others and work across functions in an international environment. You are a strong leader, able to execute marketing plans, and you can shape messages and create communication concepts, and your excellent interpersonal and communication skills enable you to coordinate with and involve multiple stakeholders across the organisation. As you will communicate globally, you have excellent English skills, written as well as spoken. For further information about the position, please contact Consultant Karina Pihl on +45 2263 2575 or kpi (at) pphr.com Auto req ID 7166BR Type of Position Professional Job Area Sales & Marketing Country / Countries Denmark Location Vejle
Arbejdsgiver Navn: DANFOSS A/S
Arbejdsgiver telefonnummer: 74888000
Job kort beskrivelse: Ledelse af salg og marketing
land: Danmark
region: Midtjylland
Kontrakt varighed: Fast
Kontrakttype: Fuldtid
krævede uddannelse: Ikke angivet
Kilde til jobtilbud: AMS, Offentlige arbejdsformidlinger, Danmark
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